Whats Your Recipe for Delivering a Successful Event?

Whats your RECIPE for a successful event? Where does it start for you? Whats the process? Organising and running your own events are risky especially in this world climate… As most of our events are pitched to our own sub culture community and fringe public, we usually have an idea of the potential success of it from the get go, so, although still risky, we try to mitigate that risk by creating events that are exciting, interesting and we know people will want to come too.

Idea: Lightbulb moment of a creative idea the we start asking ourselves questions like: Is there an appetite for this type of event?

Date: Whats the best date/timings for this event?

Venue: We look for a venue that can be transformative, cost effective and easy to work with. As most of our events are dance events and novelty/themed parties with live music, we are always looking for venues that have great acoustics, staging & lighting already there.   It’s also a plus to have a licensed venue or ability to run the bar yourself. 

Budget: Once venue and date are pencilled in we work out budget.. Once we know this figure we can work out ticket prices and how many guests we need to book to make it viable. 

Entertainment: Absolutely essential to any of our successful events is the entertainment! Paramount! You pick a clanger of entertainment line up and you can forget next events success. Our formula is usually Headline Band, Amazing DJ & salt n pepper with extraordinary talent to tantalise and delight guests in between!

Vibe: Create the vibe/themed narrative from the get go.. from the release marketing, ticket sales, entry experience and continue on for the entire night right up to lights out as you wave goodbye to the last guest.  Your Vibe will attract your Tribe!

Team: Create a great team around you to enhance the customer experience, to support you, to make everything seamless. A great team can trouble shoot anything without letting on that there is a problem. 

Capture: A great Photographer and Videographer.. There is so much hard work that goes into events and you want to capture every moment of the fun of night so you can use this as a marketing tool for future events.

Ray and I from @SwingOnIn and @LindyCharmSchool have been delivering our own successful events as well as creating and managing events for Government, Council, Corporate and Private clients for 25 years. I can’t recall any failures. I can recall monetary losses, and many mistakes we have made but none of those events we would consider failures as we learned so much along the way and you know what? hand on heart, we can say whether its was 10 people of 1000 people every guest had a blast and went away saying, that was fun! 

Here’s to many more successful and fun events for us and for all of you out there in the “Creating Memorable Events Space”

Anyone out there that has been to one of our events? Comment below on your experiences.

#team #community #experience #marketing #events #people

Shopping Cart

Loading...
  • Total: $0

WORKSHOPS

Hot Sets and Brush Outs – A Vintage Styling Workshop

SATURDAY 30TH APRIL 2022   12 NOON TO 4PM   GOLD COAST – $120 pp   – Limited to 10 places must book direct by emailing me: [email protected]   Vintage/Old Hollywood Hair & Makeup Skills, Tips and Tricks   Using tools and also learning without tools.   Pin Up/Retro and Kustom Kulture Looks also covered….

Read More...

I Love the Whole Process

I love the whole process! The concept in my mind as I lay awake in bed.. the collaborative discussions. The wardrobe selections, the awesome gals who see the vision and say yes! Sometimes I fly by the seat of my pants but I’m ok with that because I trust my skills, my intuition, my vision…

Read More...

Stay in touch

Posted in

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Let's Work Together

"Coming together is a beginning, staying together is progress,
and working together is success."Henry Ford

lcs_mark_rose

Welcome to The Lindy Charm School where we offer a wide range of styling, costuming, workshopping and corporate services. Headed by the ever-vivacious Mistress Chrissy, The Lindy Charm School is a multi-disciplinary creative events and vintage styling business driven by a rich affinity with a time before now.

  • Hidden